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Suharjanto, Suharjanto and Hidayat, Anas and Chasanah, Uswatun (2018) PENGARUH BAURAN PEMASARAN 4P (PRODUCT, PEOPLE, PROCESS, PHYSICAL EVIDENT/PREMISES ), TERHADAP KEPUASAN NASABAH PRODUK SIMPEDES PADA PT. BANK RAKYAT INDONESIA (PERSERO) TBK. CABANG SLEMAN. Tesis thesis, STIE Widya Wiwaha.